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Flowstack.

Niche:

B2B SaaS

Timeline:

30 Days

Service(s):

Google Ads

The Challenge

Flowstack struggled to generate qualified leads from Google Ads. Traffic volume was high, but conversion quality was low, leading to wasted spend.

Our Strategy

We restructured keyword targeting, introduced intent-based campaign segmentation, and optimized landing pages for clarity and conversion. Conversion tracking was rebuilt to measure true pipeline impact.

The Results

Lead quality improved immediately, sales cycles shortened, and paid acquisition became predictable. Ad spend efficiency improved without increasing budget.

Key Outcome

2.3x increase in qualified demo bookings
45 percent improvement in cost per lead

‹ North & Coast.

Let's talk about where Growth is getting stuck

No pitch deck. No sales team.

Just a chat about where the business is now, where you're trying to get to and what's getting in your way.

If Threshold can help, we'll explain how.

If it can't, we'll tell you that too.

→ Get in touch

Let's talk about where Growth is getting stuck

No pitch deck. No sales team.

Just a chat about where the business is now, where you're trying to get to and what's getting in your way.

If Threshold can help, we'll explain how.

If it can't, we'll tell you that too.

→ Get in touch

Let's talk about where Growth is getting stuck

No pitch deck. No sales team.

Just a chat about where the business is now, where you're trying to get to and what's getting in your way.

If Threshold can help, we'll explain how.

If it can't, we'll tell you that too.

→ Get in touch